samples, items library

Zya Logo
Zya Design Thinking
June 3, 2015
Revolution slider right sidebar
May 13, 2014
Zya Logo

Zya Logo

  • TaskTransition from PC software to mobile app
first we had to settle on a name, so Music Mastermind engaged the Lexicon branding agency. Zya rose to the surface due to its memorable qualities, and during focus testing people had non-specific positive emotional reactions, leaving us a clean slate to work with. i launched into logo and identity explorations, but we also used an external agency for even more options. one of my directions made the final cut, and the lower version was finally approved. it was an arduous process bringing all the stakeholders together, but it communicated the primary principles of friendliness and creativity. it never sat perfectly well with me but i didn't have a better solution. version one served us well for about two years before a new solution occurred to me. i envisioned the type as a script with an upward thrust. this was simpler, friendlier, more dynamic, and more contemporary looking. we focus tested with our demographic and they preferred it nearly unanimously, calling it younger and more fun. the product still hadn't launched, so there were no repercussions in the market. everyone responded well to it immediately--always a good sign!
35

countries


Donec vestibulum justo a diam ultricies pel lentesque. Quisque mattis diam vel lac.
142

articles


Donec vestibulum justo a diam ultricies pel lentesque. Quisque mattis diam vel lac.
89

projects


Donec vestibulum justo a diam ultricies pel lentesque. Quisque mattis diam vel lac.
9

years of experience


Donec vestibulum justo a diam ultricies pel lentesque. Quisque mattis diam vel lac.

Pellentesque suscipit urna mauris, interdum dapibus ac, rhoncus purus, dictum a, euismod id, felis. Fusce blandit eu, ullamcorper in, iaculis et, ultricies lobortis velit. Mauris imperdiet, urna mi, gravida sodales. Vivamus hendrerit nulla erat ornare tortor in vestibulum id, eleifend neque odio fermentum vel, consectetuer at, imperdiet sapien. Donec blandit, dui eu diam. In gravida ornare. Nullam accumsan. In hac habitasse platea dictumst. Praesent feugiat. Cum sociis natoque.

  • Suspendisse a pellentesque dui, non felis.
  • Quisque lorem tortor fringilla sed.
  • Quisque cursus et, porttitor risus.
  • Nulla ipsum dolor lacus, suscipit adipiscing.

Sed dignissim justo. Suspendisse fermentum erat. Duis consequat tortor. Mauris ut tellus a dolor. Suspendisse nec tellus. Donec quis lacus magna, sollicitudin id, turpis. Mauris in velit vel sollicitudin justo. Proin vitae massa nec cursus magna.

Why choose us?

  • 100% Responsive & Retina ready
  • Best drag&drop page builder
  • Tons of shortcodes
  • and so much more...